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For Nat'l. Newspaper Wk (10/6-10/12): Here are 7 ways to Increase Advertising Revenues very Quickly
EntSun News/10789737
Attention Newspaper Publishers, Editors and Sales Managers: Here is some information about seven projects and promotions that could help newspapers increase their advertising revenues very quickly and very substantially.
SAN MATEO, Calif. - EntSun -- Here is some information about seven projects and promotions that could help Newspapers increase their advertising revenues very quickly and very substantially.
The proposals, by name and by a brief description, are as follows:
1) An Advertising Giveaway promotion that could be set up to begin immediately
This is a proposal for an advertising giveaway promotion that would be set up in a very special way that could help generate a tremendous amount of new business very quickly.
2) A Halloween promotion that would be set up in a very special way...and it could begin as early as mid-September
More on EntSun News
3) A proposal for a new kind of Nature and Home type section that could also be set up to begin immediately
4) A proposal called "Books as magazines...distributed through Newspapers"...which you could also begin pitching immediately
This is a proposal for newspapers to set up a whole new sales category that would be geared toward book publishers of things like cookbooks, nature books, how-to books, travel books and "coffee-table" books.
The sales pitch would urge book publishers to publish a few chapters of these kinds of books as magazines and distribute them through newspapers.
Now...here are two web-based business projects that could generate very substantial revenues on an ongoing basis:
5) One of the web-based business projects would be geared toward Manufacturing and Retail businesses.
6) The other web-based business project would be geared primarily toward the Entertainment industry and the Book Publishing industry, with applications to all kinds of businesses in general.
More on EntSun News
7) A Valentine's Day promotion that would be set up in a very special way...and it could begin as early as early January
"All of these projects and promotions could help generate tremendous new revenues for newspapers and multimedia companies...
Plus, all of these projects are designed to be easy to set up, easy to produce, easy to promote and easy to sell, says barrows. And...since there won't be a lot of additional overhead involved with these projects and promotions, they could also become very, very profitable for newspapers and multimedia companies.
"All seven of these projects and promotions can be done by newspapers and five of these projects could also be done by magazines, television stations, radio stations, internet media companies and the internet divisions of multimedia companies."
The proposals, by name and by a brief description, are as follows:
1) An Advertising Giveaway promotion that could be set up to begin immediately
This is a proposal for an advertising giveaway promotion that would be set up in a very special way that could help generate a tremendous amount of new business very quickly.
2) A Halloween promotion that would be set up in a very special way...and it could begin as early as mid-September
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3) A proposal for a new kind of Nature and Home type section that could also be set up to begin immediately
4) A proposal called "Books as magazines...distributed through Newspapers"...which you could also begin pitching immediately
This is a proposal for newspapers to set up a whole new sales category that would be geared toward book publishers of things like cookbooks, nature books, how-to books, travel books and "coffee-table" books.
The sales pitch would urge book publishers to publish a few chapters of these kinds of books as magazines and distribute them through newspapers.
Now...here are two web-based business projects that could generate very substantial revenues on an ongoing basis:
5) One of the web-based business projects would be geared toward Manufacturing and Retail businesses.
6) The other web-based business project would be geared primarily toward the Entertainment industry and the Book Publishing industry, with applications to all kinds of businesses in general.
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7) A Valentine's Day promotion that would be set up in a very special way...and it could begin as early as early January
"All of these projects and promotions could help generate tremendous new revenues for newspapers and multimedia companies...
Plus, all of these projects are designed to be easy to set up, easy to produce, easy to promote and easy to sell, says barrows. And...since there won't be a lot of additional overhead involved with these projects and promotions, they could also become very, very profitable for newspapers and multimedia companies.
"All seven of these projects and promotions can be done by newspapers and five of these projects could also be done by magazines, television stations, radio stations, internet media companies and the internet divisions of multimedia companies."
Source: R.M. Barrows, Inc. Advertising & Public Relations
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