Sureshot Launches Revenue-Generating Program For B2B Marketing Agencies

CHARLOTTE, N.C. - EntSun -- Sureshot, a B2B marketing technology company, has a new Strategic Agency Program that enables marketing and advertising agencies to generate revenue and expand their portfolio of services through referrals. Participants in the program receive finder's fees and software discounts for every customer they recommend that purchases one of Sureshot's solutions, including: Command, a customer data platform; and Activate, an automated content personalization tool. In addition, agency participants may refer Sureshot by bundling Sureshot products with other martech solutions they propose to clients. David York, CEO of Sureshot stated that this approach enables agencies to create recurring revenue streams and optimize their client's martech stacks, while simultaneously expanding their own portfolio of services.

"Many of our customers have come to us through referrals because our products solve some very specific marketing problems, like data visibility and fragmented content and channels. We wanted to reward our agency customers in a relevant and tangible way for their faith in our products and willingness to introduce us to others, so we started the Strategic Agency Program," said York.

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Although the program has just begun, Sureshot's customers are thrilled with the idea and its benefits. "We've been partnering with Sureshot for years. Their tools are not only intuitively easy to use, which is a must in the martech world, but they allow our customers to accomplish mission-critical goals with their campaigns," said Emily Bennett, Managing Partner at Sojourn Solutions.

Chris Williams, Sureshot's COO, shared that the program serves a diverse array of agencies, from independent consultants and mid-size marketing firms to global ad agencies. "I think one of the keys to this program's allure is that there's no limit on the amount of revenue that can be generated. Our program partners get a nice percentage of the total spend of every referral and a discount on any of our products they are currently using themselves. Of course, they can also add Sureshot to the bundle of martech solutions they propose to their customers and gain steady recurring revenue — and who doesn't need that?" said Williams.

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Marketing firms and consultants interested in participating in Sureshot's Strategic Agency Program can schedule a call with the Alliances and Partnership team by submitting a form via the program's page at: https://sureshot.io/sureshot-strategic-agency-program/.

About Sureshot: Sureshot's cloud-based martech solutions solve the issues that plague marketing technology stacks, including poor data visibility, fragmented content and channels and manual marketing processes. Featuring seamless integration with the key platforms of B2B martech stacks, Sureshot's portfolio of SaaS tools empower customers to: enrich, manage and better leverage their data (Command); scale highly personalized and data-driven, cross-channel campaigns (Activate); and integrate their stack in ways that dramatically reduce manual steps, enhance efficiencies and improve CX (Connect).