Streaming Industry Consultant Marc Rashba Joins BayView and DotStudioPro to Bolster Content Reach

POMPTON PLAINS, N.J. - EntSun -- BayView Entertainment, Inc., and DotStudioPro, leaders in streaming video, are proud to announce that industry veteran Marc Rashba has come on board as Consultant to increase proliferation of titles across all platforms.

Rashba has a rich history in entertainment. Beginning his career as a marketer at EMI Music Group, he transitioned to filmed content with key business and marketing roles at Sony Pictures.

During a 16-year tenure at Sony, he oversaw the distribution successes of Breaking Bad, Outlander, and Seinfeld on digital. This opened the door for him to create and take on a new role at the company: Vice President of Digital Partnerships & Development, focusing on new content initiatives.

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Rashba continued to make impactful contributions to the world of digital and streaming content distribution. While running MovieMethod LLC, his accomplishments included leading global digital distribution partnerships for a number of major studios, networks and streaming platforms. He also developed successful media-based loyalty programs with Verizon, RBC Bank, and AMC Theaters.

When Rashba became Executive Vice President of Partnerships at Cineverse, he oversaw the global growth strategy for 25+ OTT channels for FAST, AVOD, SVOD, YouTube, and other platforms and handled all 3rd party distribution partnerships.

As President of StreamingMethod LLC, he oversees partnerships for content companies monetizing on YouTube, Twitch, Facebook and all OTT with FAST channels and more. For BayView and DotStudioPro, Rashba will concentrate his efforts toward increasing content offerings on Pluto, Sling, and other high profile platforms.

"We are thrilled to benefit from Marc's expertise with an eye toward broadening our reach as we continue to grow," said BayView Entertainment, Inc. President, Peter Castro.

https://www.bayviewentertainment.com/