Non Profit Fundraising New Revenue Development Answers

NEW YORK - EntSun -- We work with non profits to find innovative ways to raise money and increase public education for a host of healthy causes. But overall donations to non-profits in America have fluctuated in recent years. Our non profit data shows in 2022, donations fell for the fourth time in 40 years, dropping 3.4% to $499.3 Billion in current dollars. This was a decline of 10.5% when adjusted for inflation, writes business development guru, James Dean.

However employing smart non profit fundraising techniques can generate better results. But starting in 2017, the Tax Cuts and Jobs Act (TCJA) began significant changes to the US tax code, including increasing the standard deduction and reducing the number of itemized deductions. These changes have had a significant impact on non-profits, as they have made it more difficult for individuals to claim tax deductions for charitable contributions.

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And further changes began in the U.S. starting with your 2022 return, taxpayers can no longer claim cash donations to charity while taking the standard deduction. This is a change from last year, where those married filing jointly were able to claim $600 in cash contributions and those filing single were able to claim $300 without itemizing. The special rules that allowed above-the-line deductions in 2020 and 2021 have not been extended. You must itemize deductions in order to deduct gifts to charities.

Also, cash donations are limited to 60% of your adjusted gross income. This is a change from the last two years, where cash donations were limited to 100 percent of adjusted gross income.

Subsequently, the U.S. new tax codes have pushed many healthy grassroots community based non-profits to a crossroads now scrambling to survive. While tax codes in countries like the United Kingdom, for example, enable 100% deduction of non profit donations.

And during the years (2020 - 2022) since the COVID pandemic took a toll on many non profit organizations, unable to tangibly interact with the people most had traditionally relied on to help support the cause. Although, corporations did step-up matching employee gift programs to help supplement the healthy community activism.

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Our outlook for nonprofit organizations market and revenue : The nonprofit organization market was valued at $276.72 billion in 2022. Total revenue is expected to grow at a CAGR of 4.53% through 2023 to 2029, reaching nearly $377.34 billion by 2029.

• First quarter of 2022, nonprofits contributed $1.4 trillion to the U.S. economy, with growth in the gross value added by nonprofits exceeding the overall GDP by 1%.
• The market has shown a positive trend, with an increase of 14.31% to date.
• The majority of public charities (76%) have annual revenue of up to $99,000, 13% make between $100,000 and $499,000, and 8% generate revenue of between $500,000 and $4.9 million.
• Corporations gave more than $21.08 billion to nonprofit organizations in 2022, an increase of 3.4% over 2021.
• Nonprofits are facing record inflation, workforce shortages, a potential recession, declining donations, and increased demand for services.

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