Tanya Young Williams Launches Rebranding "Consignment On 72nd" To "Tanya Luxury Fashion Boutique"

MANHATTAN, N.Y. - EntSun -- Tanya Young Williams, owner of "Consignment of 72nd" is rebranding to "Tanya Luxury Fashion Boutique" to better represent the inventory and vibe of the retail space at 133 W 72nd Street. Tanya Luxury Fashion Boutique is filling a void in the Upper West Side (UWS) of New York City, by selling very high-end luxury fashion. The rebranding will include; the store name change, new website, new social media branding and a marketing blitz for Tanya Luxury Fashion Boutique.

"The rebranding launch is necessary because consignment means different things to different people. We are not a vintage store. We are not a thrift store. We are a luxury fashion boutique. Our targeted consumer base and community appreciates new, luxury designer pieces at discounted prices. Style-conscious shoppers are also on the UWS," says Young Williams.

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Not since the closing of the legendary Charivari, has the UWS had a boutique that offers the designer cache of Madison Avenue. "I am deeply inspired by the ingeniousness of the Charivari brand," says Young Williams. Tanya Luxury Fashion Boutique carries new, with tags, "Quiet Luxury" of Loro Piana and Brunello Cucinelli, ALAIA, Bottega Venetta, as well as new, current season, luxury designer garments and purses. The boutique also carries staple designers like Pucci, Valentino, Dolce Gabbana, Versace, Ralph Lauren Collection, Marni, Gucci and many others for 40% to 65% off retail prices.

Tanya Young Williams, an UWS resident, is most known for her 20 year presence on television as a legal analyst and television personality. Tanya's professional journey has taken her from a law firm to television, to teaching at a university, to entrepreneurship, and soon, back on television. "My love of fashion began as a child, having a fashionista as a mother. While in college, my walls and ceiling were plastered with W Magazine pictures. Fashion has always been in my blood and I'm happy to have been a fashion store owner for the past 4 years on the UWS.

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Tanya Luxury Fashion Boutique will continue its commitment to support the sustainability model. The boutique will always have a luxury consignment section, where luxury garments and purses will be available and accepted. Consignment of high-end luxury items is by appointment only. More information is available at www.consignmenton72nd.com.

Tanya Luxury Fashion Boutique's official launch is Saturday, September 7, 2024 at 11 AM. There will be give-aways, day-only discounts and entertainment.

New website:www.TanyaFLB.com launching on September 7, 2024.