HOBA TECH Announces The Business Transformation Playbook® Trilogy, Now Listed on Amazon

LONDON - EntSun -- HOBA TECH, an international business transformation consultancy, training and technology company, announces that The Business Transformation Playbook® Trilogy, authored by founder and CEO Heath Gascoigne, MBA, is now listed on Amazon ahead of its forthcoming book launches.

Building on the success of the six-time international bestseller The Business Transformation Playbook®, the trilogy provides a structured, business-led approach to organisational transformation, covering executive strategy, Target Operating Model (TOM) design and implementation, and the development of sustainable internal transformation capabilities.

Three Books. One Complete Transformation Methodology.

The trilogy comprises three complementary publications:

1. The Architects of Change

A C-Suite Guide to Agile Transformation with HOBA®

Focused on executive leadership, strategic alignment and governance, this book equips senior leaders with practical approaches to initiating and directing complex organisational change.

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2. The Business Transformation Playbook®

How to Transform Your Organisation Using the HOBA® 6-Step Agile Framework

The established international bestseller introduces the HOBA® methodology: Focus, Control, Analyse, Evaluate, Design and Implement. It guides practitioners through translating business strategy into Target Operating Models, implementation roadmaps and measurable business outcomes.

3. The Transformation Architects

Developing Internal Capabilities with HOBA®

The third book focuses on building the skills, competencies and organisational structures needed to sustain transformation, reduce dependence on external consultants and embed continuous improvement.

Challenging Conventional Transformation Approaches

The trilogy addresses a persistent industry challenge: organisations investing heavily in technology-led transformation initiatives without achieving their intended business outcomes.

"After more than 20 years working on complex transformation programmes across the UK, USA, UAE, Australia and New Zealand, I've seen the same fundamental problem repeated," said Heath Gascoigne, Founder and CEO of HOBA TECH.

"Business transformation must be led by the business, not the technology."

From International Bestseller to Global Methodology

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Originally published in 2019, The Business Transformation Playbook® introduced the HOBA® (House of Business Architecture®) Framework, a structured six-step approach to business transformation.

The methodology now underpins HOBA TECH's international consulting, professional training and certification programmes, certified partner network and HOBA Pro AI-powered business transformation software.

The trilogy represents the next chapter in the company's mission to professionalise business transformation through practical methods, tools and competencies.

Amazon Listing Live — Join the Launch Waitlist

The Business Transformation Playbook® Trilogy is now listed on Amazon, with publication updates and further launch announcements to follow.

View the trilogy on Amazon:

https://www.amazon.com/dp/B0HM37S62T

About HOBA TECH

HOBA TECH is an international business transformation consultancy, training and technology company specialising in business-led transformation.

Through the HOBA® Framework, HOBA Academy, professional certifications, certified partners and HOBA Pro AI-powered software, the company helps organisations design and implement business transformation and achieve measurable, sustainable outcomes.

Website: https://www.hoba.tech