TOLI North America Implements Modest Price Increase, Absorbing Majority of Costs

CHARLOTTE, N.C. - EntSun -- For only the second time in four years, TOLI North America, a premier flooring manufacturer, has announced the company will increase prices by 3.8%–5.1% effective August 15. Reflecting a careful, future-focused strategy, the company has chosen to absorb the majority of increased material costs, ensuring that its customers continue to benefit from stable prices and reliable service, especially pending projects.

"We aim to keep the ocean invisible," said Jeff Katz, chief operating officer at TOLI North America. "With a substantial inventory already in the United States, we can differ and delay a majority of these increases and get through peak seasons. Our decision to absorb much of the cost increases allows us to keep prices stable, where channel partners have made commitments, even during uncertain global economic conditions."

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TOLI North America's strategic approach differs from its competitors' by maintaining a stable supply, including reliable availability and practical pricing. Unlike many suppliers who react quickly to short-term cost spikes, TOLI North America evaluated both current and projected market conditions, taking a patient, long-term approach before announcing a price increase.

While price increases are unavoidable, TOLI North America remains committed to minimizing the impact of global market conditions, ensuring that product quality and reliable customer service remain unaffected. With consistent delivery times and a stable inventory to meet clients' needs across North America, the company continues to provide reliable, durable flooring solutions, even when the global supply chain faces challenges.

"Despite the challenges posed by global events, we are committed to maintaining the trust we've built with our customers over the years," continued Katz. "This is not about opportunistic price increases, but more about supporting our channel partners.  We remain committed to product excellence and customer satisfaction, and our long-term relationships with customers are what drive us to ensure they get the best overall experience, even if that means absorbing the majority of these cost increases."

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About TOLI North America:

TOLI is Japan's leading producer of flooring since 1919, and was introduced to the U.S.

market in 1988 with industry-leading commercial sheet, homogeneous tile, carpet tile and luxury vinyl products.

TOLI North America delivers innovative, high-performance flooring solutions designed for commercial environments where durability, safety, and style matter. With a commitment to quality craftsmanship and forward-thinking design, TOLI continues to set the standard for performance flooring for over 100 years.

Learn more about TOLI North America by visiting www.toli-na.com.