Obiajulu Ntukogu Is Redefining Artist Wellness

NEW YORK - EntSun -- In an industry that often prioritizes fame over fulfillment, Obiajulu Ntukogu, Nigerian-American music executive and founder of Aura Bookings, is redefining success by placing wellness at the center of creativity. His mission is to merge artistry, business, and well-being into a sustainable model that supports artists as whole people.

Through Aura Bookings, Ntukogu has developed an artist-centered platform offering management, brand development, and access to licensed medical and mental-health professionals. By connecting performers with therapists, nutritionists, and healthcare practitioners who understand the demands of creative life, Aura Bookings is normalizing wellness as a core part of artistic success.

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Ntukogu challenges the long-standing culture of burnout in entertainment, advocating for sustainability over sacrifice. With plans to expand internationally through wellness residencies and mentorship programs in New York and Lagos, Aura Bookings continues to build a creative ecosystem where innovation, integrity, and care coexist.

For more information, visit www.AuraBookings.com.