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EntSun News/11098172
New product completes the brand's daily prevention system, backed by independent lab testing and South Korean DNA verification of super lice strains
NORTH BRUNSWICK, N.J. - EntSun -- MAYDAY, the fast-growing pesticide-free lice prevention and treatment brand, today announced the launch of its Daily Lice Prevention Detangler Spray, the newest addition to its scientifically proven prevention line. The launch expands a category the brand is already dominating, with its Daily Lice Prevention Shampoo and Conditioner ranked #2 on Amazon and selling over 2,000 units per month.
The Daily Lice Prevention Detangler Spray has been independently tested and scientifically proven to stun and repel 97% of lice and super lice. In a groundbreaking step for the category, MAYDAY commissioned specialized testing conducted by Ju Hyeon Kim, Ph.D., Assistant Professor at Seoul National University College of Medicine, to DNA verify that the lice used in efficacy studies were confirmed super lice strains. Super lice are the genetically mutated head lice that have developed resistance to permethrin and pyrethrin, the active ingredients found in nearly every conventional lice treatment on the market today. This level of scientific rigor is unprecedented in the over-the-counter lice prevention category and sets a new standard for what parents can expect from a prevention product.
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"For the first time, parents have access to a lice prevention product that has been tested and proven effective against the exact strains of lice their children are actually being exposed to in schools across America," said Bill Glaab, Founder of MAYDAY. "Super lice are resistant to virtually every conventional treatment on the market. We built MAYDAY to change that, and commissioning DNA-verified super lice testing was the only way to prove our products do what we say they do."
The spray was independently tested by Katie Shepherd, Founder and CEO of LSRN, whose findings confirmed a 97% efficacy rate against both standard lice and DNA-verified super lice strains. The formula is all-natural, non-toxic, and free of pesticides, making it safe for daily use on children and adults.
The Daily Lice Prevention Detangler Spray joins MAYDAY's Daily Lice Prevention Shampoo and Conditioner to form a complete daily prevention system covering every step of the hair care routine. Used together, the three products create a wash-to-style defense routine that repels lice at every stage of the day, from the shower to the school drop-off line.
About the MAYDAY Lice Prevention Line
MAYDAY's lice prevention products are formulated with all-natural, pesticide-free ingredients scientifically proven to kill, stun and repel super lice, lice and nits. The brand's Daily Lice Prevention Shampoo and Conditioner is currently ranked #2 in its category on Amazon, with over 2,000 units sold per month and a rapidly growing customer base of parents seeking a safe, effective alternative to chemical-based lice treatments. MAYDAY products are available on Amazon, TikTok Shop, and at their website, http://www.trymayday.com.
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About MAYDAY
MAYDAY is a pesticide-free lice prevention and treatment brand founded by Bill Glaab and Jimmy Placa. The brand was built on the belief that families deserve lice solutions that are safe, scientifically proven, and actually effective against the super lice strains that have rendered most conventional treatments obsolete. MAYDAY's full product line covers prevention, treatment, and home defense, offering parents a complete system from the first sign of lice through ongoing daily protection. MAYDAY products are available on Amazon, TikTok Shop and our website (http://www.trymayday.com), with national retail expansion underway for 2027.
The Daily Lice Prevention Detangler Spray has been independently tested and scientifically proven to stun and repel 97% of lice and super lice. In a groundbreaking step for the category, MAYDAY commissioned specialized testing conducted by Ju Hyeon Kim, Ph.D., Assistant Professor at Seoul National University College of Medicine, to DNA verify that the lice used in efficacy studies were confirmed super lice strains. Super lice are the genetically mutated head lice that have developed resistance to permethrin and pyrethrin, the active ingredients found in nearly every conventional lice treatment on the market today. This level of scientific rigor is unprecedented in the over-the-counter lice prevention category and sets a new standard for what parents can expect from a prevention product.
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"For the first time, parents have access to a lice prevention product that has been tested and proven effective against the exact strains of lice their children are actually being exposed to in schools across America," said Bill Glaab, Founder of MAYDAY. "Super lice are resistant to virtually every conventional treatment on the market. We built MAYDAY to change that, and commissioning DNA-verified super lice testing was the only way to prove our products do what we say they do."
The spray was independently tested by Katie Shepherd, Founder and CEO of LSRN, whose findings confirmed a 97% efficacy rate against both standard lice and DNA-verified super lice strains. The formula is all-natural, non-toxic, and free of pesticides, making it safe for daily use on children and adults.
The Daily Lice Prevention Detangler Spray joins MAYDAY's Daily Lice Prevention Shampoo and Conditioner to form a complete daily prevention system covering every step of the hair care routine. Used together, the three products create a wash-to-style defense routine that repels lice at every stage of the day, from the shower to the school drop-off line.
About the MAYDAY Lice Prevention Line
MAYDAY's lice prevention products are formulated with all-natural, pesticide-free ingredients scientifically proven to kill, stun and repel super lice, lice and nits. The brand's Daily Lice Prevention Shampoo and Conditioner is currently ranked #2 in its category on Amazon, with over 2,000 units sold per month and a rapidly growing customer base of parents seeking a safe, effective alternative to chemical-based lice treatments. MAYDAY products are available on Amazon, TikTok Shop, and at their website, http://www.trymayday.com.
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About MAYDAY
MAYDAY is a pesticide-free lice prevention and treatment brand founded by Bill Glaab and Jimmy Placa. The brand was built on the belief that families deserve lice solutions that are safe, scientifically proven, and actually effective against the super lice strains that have rendered most conventional treatments obsolete. MAYDAY's full product line covers prevention, treatment, and home defense, offering parents a complete system from the first sign of lice through ongoing daily protection. MAYDAY products are available on Amazon, TikTok Shop and our website (http://www.trymayday.com), with national retail expansion underway for 2027.
Source: MAYDAY
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