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Australians Seek More Certainty as Household Costs Continue to Rise
EntSun News/11094758
Occom launches genuine fixed-price internet plans to help households manage growing cost-of-living pressures
SYDNEY - EntSun -- As Australian households continue navigating rising living costs, increasing grocery bills, higher utility expenses, fuel price volatility and ongoing mortgage pressure, internet provider Occom has launched new broadband plans featuring genuine 12 and 24-month price guarantees. The initiative is designed to provide consumers with greater certainty over at least one essential household expense at a time when many everyday costs remain difficult to predict. Rising food prices, increasing household expenses, elevated housing costs and renewed fuel price concerns linked to instability in the Middle East have left many families searching for ways to better manage their budgets. Occom CEO Philip Luo said the company recognised that many Australians are looking for ways to create greater financial certainty wherever possible. "We know families can't control what happens to petrol prices, supermarket prices, electricity bills or interest rates," Luo said. "What they are looking for is certainty. If we can remove some of the anxiety around one essential household bill, that's a meaningful way we can help. We're not suggesting internet pricing is the biggest pressure facing Australian households," Luo said. "But consumers are telling us they're tired of constantly reassessing household budgets every few months. When so many costs feel outside their control, knowing exactly what your internet bill will be next month, next year and beyond can make budgeting easier." Occom says the launch reflects growing consumer demand for certainty around essential household bills, with recent industry developments demonstrating that price stability itself is increasingly becoming a sought-after product feature. "Australians are looking for certainty wherever they can find it. Predictable pricing has become valuable in its own right." Luo said. Occom says its approach differs in that customers do not pay an additional fee to access a price guarantee. The company also hopes to address what it says is ongoing confusion around telecommunications contracts and pricing arrangements. "A two-year contract and a two-year price guarantee are fundamentally different things," Luo said. "Across the industry, many customers understandably assume that because they have entered into a 24-month modem or hardware repayment arrangement, their monthly internet pricing is also fixed for that period. In many cases, that isn't how the agreement actually works." Under standard telecommunications arrangements, customers may be committed to repaying hardware over a fixed period while providers retain the ability to vary service pricing in accordance with their terms and conditions. Consumer advocates and regulators, including the Telecommunications Industry Ombudsman (TIO) and Australian Communications and Media Authority (ACMA), have regularly encouraged Australians to carefully review contract terms and understand when providers can change prices during an agreement. https://occom.com.au/price-guarantee/
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Source: Occom
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