Wear2Conquer launches innovative new adaptive apparel for chemotherapy and dialysis

NEW YORK - EntSun -- New York City, December 20, 2021: It's hard to standout in the rapid-fire world of fashion, unless you find a niche desperately in need of innovation and representation. Wear2Conquer has done just that. When award-winning fashion designer, Olena Tsiganok, experienced first-hand the indignity and discomfort of current hospital apparel when her mother-in-law underwent test and treatments, she immediately started looking for solutions that uplifted patients and provided comfort and dignity. From this experience, after extensive market testing and evaluation, Wear2Conquer was launched and Olena's first line is now available for online purchase for your loved ones.

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Olena, noting the immediate impact and need of the new adaptive apparel brand, "Initially I wanted to make something that my mother-in-law could wear to maintain her dignity and comfort while undergoing a multitude of tests, treatments and procedures. After spending time at the hospital, I realized that every patient, old and young, needed something to wear that was more practical and functional in this kind of environment. It's hard enough to have these experiences, and I saw basic human comfort as a way to help."

It's these simple luxuries that matter for patients and interest in the apparel has quickly exceeded expectations.

The innovative designs feature "snuggly" fabrics, positive affirmations ("Love is a Superpower" and a unique method of allowing port access for tubes and other necessary medical implements, without exposing the body or sacrificing comfort and warmth. Hospital gowns and other patient hospital attire has seen few advances in the last 100-years, so the Wear2Conquer line represents a welcome and much needed landmark in patient comfort.

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You can purchase direct from the website, Wear2Conquer (https://wear2conquer.com/), or see the new line here: Dignity&Comfort (https://wear2conquer.com/shop/). To explore the world of Wear2Conquer on Facebook (https://www.facebook.com/Wear2Conquer/) and Instagram (https://www.instagram.com/wear2conquer/). To meet the founder and hear the personal story that brought this essential brand to life, click: Wear2ConquerStory (https://www.youtube.com/watch?v=1lZ5riNwzUw)