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YAKIMA, Wash., April 23, 2024 ~ In the state where pickleball originated, a new partnership has been formed between the Cosmic Crisp® brand apple and professional pickleball player Tyson McGuffin. McGuffin, known as one of the top talents in the sport, grew up in a Washington state apple orchard and has always incorporated apples into his diet. Now, he and his family will be enjoying the top-selling Cosmic Crisp® apple.

The collaboration between these two powerhouse brands will showcase the Cosmic Crisp® apple as a part of McGuffin's healthy eating routine while he competes on the Pro Pickleball Association (PPA) and Major League Pickleball (MLP) tours, runs his camps, and documents it all on his new YouTube channel "Making McGuffins." The partnership will also include social media content, event appearances, and sampling of Cosmic Crisp® apples at McGuffin's popular pickleball camps. Additionally, Cosmic Crisp® will be exhibiting at the World Pickleball Convention in Las Vegas in June.

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Kathryn Grandy, Chief Marketing Officer for PVM and leader of Cosmic Crisp® marketing expressed excitement about this collaboration stating, "We are thrilled to partner with such an elite athlete like Tyson McGuffin. His Washington roots and focus on healthy eating make him an ideal ambassador for our brand. And with his growing family involved, this partnership is even more special."

McGuffin also shared his enthusiasm for this partnership saying, "My father was a Washington apple grower and I have always had a deep appreciation for the hard work and dedication that goes into farming. It is an honor to partner with the state's best branded apple and bring my family along for this journey. This is a perfect fit and I am excited to represent Cosmic Crisp® both on and off the court."

For those interested in learning more about Cosmic Crisp® apples, they can visit CosmicCrisp.com and follow the brand's social media channels. To get to know Tyson McGuffin and his rise to pickleball fame, visit TysonMcGuffin.com.

Media contact: Kathryn Grandy | 5092631227 |
Filed Under: Business

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