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Sumo Streaming Debuts Social Sumo and Next-Gen Creator Engagement Tools

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ATLANTA - EntSun -- Sumo Streaming, a rapidly growing digital content platform, announces the expansion of its creator-first ecosystem with two breakthrough features: Social Sumo, an Instagram-style social feed built directly into the platform, and a bold new paid dislike button designed to promote genuine feedback and reduce trolling.

With 2 million monthly viewers and 200+ active creators, Sumo Streaming is becoming one of the most innovative homes for creators, streamers, and digital audiences seeking a more authentic, rewarding experience.

"Sumo Streaming was built to empower creators with real opportunities and real revenue," said John Morgan, Founder of Sumo Streaming. "Our mission is to offer a platform where creators don't fight algorithms or outdated systems. They can grow, earn, and express themselves freely."

Introducing Social Sumo: A Built-In Social Network for Creators

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Social Sumo allows users to post photos, short videos, stories, and updates—creating a space where fans engage with creators beyond traditional content. It merges the familiarity of Instagram with the strength of the Sumo Streaming community.

"Social Sumo blends content creation and social interaction in one seamless experience," said Morgan, CEO/CTO of Sumo Streaming. "Creators no longer need multiple apps. Their entire community lives in one ecosystem."

A Groundbreaking Feature: The Paid Dislike Button

Sumo Streaming introduces an industry-first paid dislike system, where users pay a small fee to express negative feedback. This ensures dislikes reflect genuine sentiment rather than trolling or mob behavior.

"We didn't hide dislikes—we made them meaningful," said Morgan. "This feature encourages honesty while protecting creators from abuse."

Core Platform Features
  • Video Uploading & Live Streaming: YouTube-style posting and Twitch-like broadcasts.
  • Advanced Monetization: Ads, memberships, donations, exclusive content, and tipping tools.
  • Social Sumo: A social feed for creators to share updates and connect with fans.
  • Paid Dislike Button: Encourages authentic, intention-driven feedback.
  • Brand Collaboration Opportunities: Across gaming, lifestyle, entertainment, and tech.
  • Creator Analytics: Real-time insights into audience growth and revenue.

With its creator-first design and commitment to genuine engagement, Sumo Streaming is redefining what a modern content platform can be.

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About Sumo Streaming

Sumo Streaming is a next-generation platform combining video hosting, live streaming, social networking, and advanced monetization tools. With a growing global audience and a mission to empower creators, Sumo Streaming is shaping the future of online content and creator culture.

Learn more at http://sumostreaming.com

Media Contact
Sumo Streaming
info@sumostreaming.com


Source: Sumo Streaming

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