Shein X Claude Russell Returns To New York Fashion Week With NYFW Collective Showcase

NEW YORK - EntSun -- New York, NY – Designer and stylist Claude Russell will present 15
standout looks from the sold-out Shein x Claude Russell collaboration at the upcoming NYFW Collective, presented by Dorian Jihad and Daniel Jean. The show will take place on Monday, September 15, 2025, from 7:00 to 9:00 PM EST at The Penthouse, 617 W 46th Street, New York, NY.

The Shein x Claude Russell collaboration initially debuted with two capsule collections, each comprising 20 pieces, which sold out shortly after their launch. Known for bold silhouettes, fluid tailoring, and streetwear-inspired luxury, the line reflects Russell's vision of accessible yet elevated fashion.

After countless conversations with friends and supporters, it became clear that people wanted to see the collaboration styled directly by Russell himself. Following a year of switching gears and
exploring different creative avenues, this return to the runway not only fulfills that wish but also demonstrates the versatility and timelessness of the Shein x Claude Russell pieces.

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"I'm honored to bring Shein x Claude Russell back to the runway during NYFW,"
says Russell. "This collection represents not only my creative journey, but also the
importance of accessibility in fashion — proving that style can be both affordable
and aspirational. Being able to style these looks myself shows the adaptability of
the pieces and how they continue to resonate beyond their debut."

The NYFW Collective is a highly anticipated showcase platforming emerging and established talent within fashion, music, and creative industries. Attendees can expect a night of innovation, style, and cultural exchange against the backdrop of one of New York's most iconic venues.

Tickets are available for purchase at https://posh.vip/e/nyfw-collective.
Event Details
📍 The Penthouse, 617 W 46th Street, NYC
📅 September 15, 2025
🕖 7:00 PM – 9:00 PM EST