RAIN Group and Alchemist Expand Experiential Leadership Development Training in U.S. Market

BOSTON - EntSun -- RAIN Group, a global sales training company delivering results through in-person and virtual sales training, coaching, and reinforcement, today announced the expansion of its leadership development services in the U.S. market in collaboration with its parent company, UK-based Alchemist.

This move builds on the momentum of Alchemist's acquisition of RAIN Group and represents a strategic investment in delivering experiential learning solutions that develop future-ready leaders to navigate today's evolving workplace with agility and confidence.

"Forget lectures. Forget generic leadership training," said Erica Schultz, CMO of RAIN Group. "Today's business environment demands more. Together with Alchemist, we're bringing to market immersive, high-impact leadership development that prepares leaders to thrive in real-world complexity."

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Alchemist has been recognized by EY with an Innovation Award and acknowledged by Training Industry for its leadership development excellence, innovation, and client impact.  Leaders build skills by practicing real-world scenarios in psychologically safe environments—whether through high-stakes simulations, live scenarios with trained actors, or AI-enabled coaching—guided by expert facilitators. Participants receive immediate feedback and have time for reflection and integration, increasing the likelihood of sustainable change.

The expanded offering will be available through RAIN Group in the U.S., leveraging its established reputation for sales transformation and reach into mid-market and enterprise organizations. Programs will be delivered in collaboration with Alchemist, combining RAIN Group's strategic market presence with Alchemist's deep expertise in leadership and management development.

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"Both companies share a passion for creating transformational learning experiences with measurable business impact," said Stuart Packham, CEO of Alchemist. "We don't deliver training for training's sake. We help leaders evolve into who their teams—and their businesses—need them to be. That means creating experiences that are relevant, practical, and human-centered. That's where we excel, and we're excited to now offer this in the U.S."

The U.S. launch includes a customizable portfolio of leadership development programs, ranging from first-time manager essentials to executive-level growth. Programs are tailored to organizational needs and culture with offerings that address:

• Leading hybrid and remote teams
• Navigating change and uncertainty
• Coaching for performance
• Preparing leaders for the AI era

Each program is grounded in experiential techniques and includes pre/post assessments and longitudinal tracking to measure ROI.

For more information, visit https://www.rainsalestraining.com/solutions/leadership.