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Curate A Personalised Sustainable Wardrobe With Curobe
EntSun News/10908001
LONDON - EntSun -- Many women often complain about choice overload when it comes to online fashion, scrolling through endless options, but finding nothing that's relevant. This is further complicated in the world of sustainable fashion, where every brand seems to have their own 'eco-conscious' or 'green' collection. Innovative new retail platform Curobe is looking to change this.
The platform partners exclusively with sustainable and ethical brands, using technology to help customers curate a personalised selection of conscious fashion, based on their body shape and size. Customers complete a short questionnaire that sets up a body profile on Curobe. This profile drives a curation engine, which suggests tailored product and sizing recommendations, to give the best fit.
For the 74% of UK shoppers that primarily browse and/or purchase fashion online (Savanta, August 2021), Curobe offers a fresh alternative to the online shopping journey. According to Curobe's founder and CEO Amanda Ip - this journey is also centered on a more mindful approach to fashion; by helping customers buy something that fits and suits their body, so that it will be worn and valued over time. Not only is this key to consuming more sustainably, but it just makes sense. Wearing things that fit right and in the correct size is hugely important to being confident and comfortable in what you wear.
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Curobe is welcoming new users to its growing platform, offering a selection of wardrobe classics, that include certified and organic garments and those produced locally in the UK and the EU. Brands are continually being vetted and on-boarded as the platform grows.
About Curobe: Curobe is a web based platform that uses technology to help women curate wardrobe items that fit their unique body shape and size. Create a body profile via www.curobe.com to view a tailored selection of garment recommendations from Curobe's brand partners.
The platform partners exclusively with sustainable and ethical brands, using technology to help customers curate a personalised selection of conscious fashion, based on their body shape and size. Customers complete a short questionnaire that sets up a body profile on Curobe. This profile drives a curation engine, which suggests tailored product and sizing recommendations, to give the best fit.
For the 74% of UK shoppers that primarily browse and/or purchase fashion online (Savanta, August 2021), Curobe offers a fresh alternative to the online shopping journey. According to Curobe's founder and CEO Amanda Ip - this journey is also centered on a more mindful approach to fashion; by helping customers buy something that fits and suits their body, so that it will be worn and valued over time. Not only is this key to consuming more sustainably, but it just makes sense. Wearing things that fit right and in the correct size is hugely important to being confident and comfortable in what you wear.
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Curobe is welcoming new users to its growing platform, offering a selection of wardrobe classics, that include certified and organic garments and those produced locally in the UK and the EU. Brands are continually being vetted and on-boarded as the platform grows.
About Curobe: Curobe is a web based platform that uses technology to help women curate wardrobe items that fit their unique body shape and size. Create a body profile via www.curobe.com to view a tailored selection of garment recommendations from Curobe's brand partners.
Source: Curobe
Filed Under: Fashion
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