Sunglasses News
In a market dominated by fast fashion and ever-shifting trends, emerging eyewear brand Elklook is charting a different course with its new brand vision: "Beyond Fashion, Creating Value."
On a chilly winter weekend, 72-year-old Peg McCormick was browsing at a nearby store for glasses to prepare for her vacation in Mexico. Yet, despite having bought eyewear from this well-known local chain for years, she admitted: "I hate buying glasses."
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